This week Choice Hotels sent out this press release to announce that our COMFORT INN & SUITES was the only hotel in Virginia to earn the “Platinum Award” at the Annual Convention held last month in Las Vegas.

The Comfort Inn & Suites Hotel in Lynchburg, Virginia Wins Prestigious 2019 Platinum Hospitality Award from Choice Hotels

(Lynchburg, Virginia – June 14, 2019) – The Comfort Inn & Suites Hotel in Lynchburg, Virginia has been recognized with a prestigious “2019 Platinum Award” from Choice Hotels International, Inc., (NYSE: CHH), franchisor of the Comfort brand.

The “Platinum Award” designation goes only to the top hotels within the brand and the Comfort Inn & Suites – Lynchburg is the only hotel in Virginia to be recognized with this honor. “This is a tremendous accomplishment for us and is a tribute to our staff,” says Dave & Susan Francis, owners of the Comfort Inn & Suites.

As one of the top-tier properties operating under the Comfort Inn flag, the hotel’s staff has demonstrated an exceptional focus on guest satisfaction and dedication to superior service. Award criteria are evaluated by Choice Hotels through its official property ranking reports which ranked the Comfort Inn & Suites in Lynchburg #15 out of 1,015 hotels.

“As a leading hotel franchisor, we count on our owners to make sure each guest that stays at each and every one of our hotels feels welcome, wanted and respected,” said Tim Tobin, Vice President of Franchisee Onboarding and Learning with Choice Hotels. “Award-winning hotels like the Comfort Inn & Suites – Lynchburg have demonstrated their commitment to delivering on this brand promise and more, and we are proud to honor their accomplishments as an example for others to follow.”

This is the third consecutive year that the Comfort Inn & Suites has received this honor. In addition, the hotel has been ranked as the #1 Hotel in Lynchburg (out of 25 hotels) on TripAdvisor, the world’s leading travel site, and has received the “TripAdvisor Certificate of Excellence” and was recently recognized at the “Best Hotel in Virginia under $200” by

The Comfort Inn & Suites participates in the award-winning Choice Privileges loyalty rewards program, rated a top loyalty rewards program by both USA Today’s 10Best Readers’ Choice Awards and by U.S. News & World Report for three consecutive years. Membership is free and offers fast rewards, instant perks, and exclusive member rates when booking directly at For more information or to make a reservation at this award-winning hotel, visit or

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